Tools → Calculators
Sales Funnel
CalculatorsVisits → cart → purchase: where exactly are they leaking out?
What does it mean?
Most merchants chase more traffic, but the problem isn't at the top of the funnel — it's a leak inside it. If 10,000 visits become 300 purchases, there are 3 steps where people drop, and one of them is the worst. Fix that one and you gain more than any traffic increase — because it lifts everything after it.
Your funnel stages — amber marks the biggest leak
Visits10,000
Interested (cart/inquiry)1,500 · 15%
Started checkout900 · 60%
Purchased300 · 33.3%
WarningYour biggest leak is Visit to interest: only 15% make it through, and you lose 8,500 people here. Any improvement at this step outweighs the rest.
Pin the calculation, then change the numbers and compare the two side by side.
The link carries your numbers — anyone opening it sees the same calculation