Tools → Calculators
Referral Score (NPS)
CalculatorsHow many customers actually recommend you? Reveal word-of-mouth in one number
What does it mean?
Word of mouth is the cheapest acquisition — and NPS measures it in one number: the share who'd recommend you minus the share of detractors. The “referral” stage of the growth funnel is often neglected, though it's cheaper than any ad. What matters most is the monthly trend, not a single snapshot.
Net Promoter Score (NPS)
+50
Promoters share
60%
Detractors share
10%
Ranges are indicative: above 50 excellent · 0–50 good · below 0 needs work. What matters most is the monthly trend, not the number alone.
Your score +50 is strong — 60% would recommend you. Word of mouth is your cheapest acquisition; ask them for the referral and review directly.
Pin the calculation, then change the numbers and compare the two side by side.
The link carries your numbers — anyone opening it sees the same calculation