Tools → Reference
Posting Schedule Planner
ReferenceHow often and when to post on each platform — a cadence you can keep
What does it mean?
Reach doesn't come from an occasional brilliant post; it comes from a steady cadence the algorithm learns. Each platform has its own frequency and peak time. Beginners post on a whim and fade out — a schedule turns posting from a reaction into a system.
Which platforms do you post on? Pick yours:
Your weekly posts
~12 posts
Daily average
~2/day
Selected platforms
2
TikTok1–2 videos daily
Best time: 7–11 PM
Volume trains the algorithm fast — the first 3 seconds decide reach.
Instagram4–7 reels weekly + daily story
Best time: 8–11 PM
Reels for reach, stories for the relationship with current followers.
The rule: consistency beats volume. Pick a cadence you can keep for 3 months, then tune it to when YOUR audience engages — the numbers here are a starting point.